Terri Moore joined the CFI team in 2015, guided by the belief that building trust and demonstrating transparency are key to future success throughout the food and ag system. Terri brings a unique portfolio of experience to CFI, having led communications operations at the state and federal levels, across multiple branches of government. Her more than 15 years of experience in strategic and crisis communications are informed by nearly a decade of work as a journalist.
Terri served as the deputy director of communications for policy and planning at the White House, where she managed the rapid response office and contributed to strategic communications work. As communications director for the U.S. Department of Agriculture, she handled issues ranging from bird flu and the farm bill to trade negotiations and the food pyramid. Additionally, on Capitol Hill she served as chief of staff to a U.S. Senator, and at the state level she served as communications director for the Governor of Nebraska. Her beginnings as a reporter and anchor enable her to see issues through reporters’ eyes.
From managing crisis communications and rapid response to roll-outs and long-term strategic plans, Terri enjoys all aspects of communications. As an avid writer, Terri has composed Cabinet-level speeches, Congressional testimony, news releases, op-eds and strategic messages. Her broad experience provides unique insight into the effectiveness of coalitions, the power of speaking with a unified voice, and the ramifications of consumer mistrust. She is pleased to put her experience to work at CFI.
To schedule a speaker, contact Allyson Perry.